Monday, March 26, 2012

Models knowing how to pose correctly and naturally

Hey Girls,

Was at a body related casting earlier today and it reminded me how important it is to KNOW your body and KNOW how to pose it to look natural and pretty. If you don't then PRACTICE!! At this casting the casting director was there to help with positioning and gettin into the pose and show us what she was looking for, but typically that's not the case. Most of the time you see a quick photo of what the casting director or marketing professional is looking for and you give it your best shot. The quicker you can get into the pose and do what they are looking for, the better. Knowing how to naturally hold products, may it be a handbag or a paperclip is important. It helps to have a quick, creative eye, and understand what looks good from the camera's perspective. Your job as a model is to make the product look good.

Also, often at castings you are told to hold a product or position your arm or body in a certain way, or simply just smile at the camera, and the more comfortable you are the better. Usually your agency will tell you ahead of time what the casting involves, not just where it is and what it is for but what it involves. Such as: it's a casting for a hands and feet nails editorial (will obviously involve both your hands and feet and also your legs and arms), it's a casting for a beauty product (involves usually your face) it's a casting for any lifestyle commercial store or brand like Target ( the casting will most likely involve personality and showing off your friendly smile).

I talk about the importance of knowing what the casting is for ahead of time in my book Short Stuff: on the job with an x-small model and share tips about this.

To book the job you need to appear as if you know what you are doing, even if you are not totally sure what the casting will involve but if you know what the product is, what the casting purpose is for, what the vibe of the brand, magazine, or company is about, then you will show up more prepared. There is nothing more annoying than a model sitting next to you in the waiting room asking "what is this casting for?"


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