Tuesday, November 1, 2011

The Constant Model Hustle and Fashion news for all sizes

Hey Girls,
Maybe certain Supermodel's have said they don't get out of bed for less than $10,000 a day, but for the aspiring model it's all about the hustle, gaining experience and working with great brands to bring a nice paycheck. It's a constant hustle to work as a shorter striving model and even when working with a print modeling agency that doesn't mean your career is set or your work is done. Hell no! This might come as a surprise since the media only highlights the Supermodels and successful models making it big. When you are not giraffe tall you will find opportunities in print modeling, and print models really do hustle, modeling is a competitive and tough pursuit, just because you booked a great campaign this month doesn't mean it will be non-stop.  Sometimes girls ask me what to do when the agency isn't calling them, or they tell me how they are working with an agency but the agency isn't really sending them out on castings or castings they are fitting for. or the agency isn't calling them at all.

Well in print modeling you are typically working non-exclusive with the agency so of course they have like over a hundred other models who might or might not be good for their next client, so you have to keep your communication with the agency open.

Often when working with an agency it's up to you to keep yourself in the loop, updating and perfecting your photos (which are used to market you so if your photos doesn't show you can do it, you most likely will not be considered-- make sure your photos represent your realistic goals and show off your assets in a professional way), remind the agencies what you have been up to and send them new updated photos or a new comp card, and all the while being your own sort of manager and self-marketer. The modeling agency is a resource for an aspiring model, we get castings and bookings from their clients (editors at magazines, marketing professionals, and those who are hiring models for their advertising and marketing and editorial projects) but there is a constant hustle that happens when you are a print model, and it is a mindset that should be present during the early months of your pursuit.

Getting opportunities and finding success, involves creating it, it all depends how big your goals are, and how much time and energy you can invest in them.

To work as a model and find opportunities/success it takes a strong will, the will to try, the will to hustle, overcome the tough days or slow periods and stay with it. I think being a good marketer, and having ability to be your own self-promoter, approach aspring brands, grow your own network of contacts of editors, brand managers, etc, can also be of great benefit for self-marketing.

Modeling isn't about just waiting for someone else to make it happen for you, sure, in fashion's fantasy land you may hear of girls being discovered, taking on by big agencies, booking work with major fashion brands, but remember fashion it is a very small percent of the working models out there, in print modeing models of all sizes are booked for campaign too, and really it's about YOU, being at the front of your pursuits.

~Isobella

FASHION BUZZ:

Click here to check out the pics from Lincoln Center's: An Evening With Ralph Lauren Hosted By Oprah Winfrey, beautiful.

This article caught my eye about  who spent the day as a model and saw how it's a lot of work (and she's right, posing isn't just being the center of attention, it's a hell of a lot of work):  http://www.smh.com.au/opinion/society-and-culture/strike-a-pose-20111031-1mqu5.html#ixzz1cOBKkGMH

A boutique that sells fashion mainly to pear-and apple-shaped women as well as for those with slender, symmetrical figures  via www.phillyburbs.com : http://www.phillyburbs.com/news/local/money/a-boutique-that-runs-in-the-service-of-fashion/article_b772f2c9-83eb-591a-8e04-a1c80d32cfdc.html

Pics from China fashion week: http://www.cbsnews.com/2300-31749_162-10010011.html

Earthtec hooked up with Seth Aaron Henderson,  season 7 winner of "Project Runway, to showcase a fashion show with models wearing clothing made out of a water bottles: http://www.businessweek.com/ap/financialnews/D9QM44T00.htm

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