Sunday, October 31, 2010

a cowgirl and her horse, Happy Halloween

Hey ya'all, it's a cowgirl Halloween, to get this look: go to Forever 21 and buy a cheap shirt, that I hunted for 30 minutes (the shirt was long and had a fabric belt the same color as the shirt so I cut the belt and made it into hair ties), and got earrings there too for $4, a... lace cami from Intimissimi is under plaid shirt to keep warm and for cute’ness appeal, find a skirt that barely covers your bootie at H&M, the fishnets are from Century 21, to try to Italy and buy a Piero Guidi handbag, the boots are from Cavender's from a trip in Houston, the hat Western Spirit on Broadway, necklace and bracelet is from one of those cheap $10 or less jewelry places in the city. The jacket I wore is from Nine West and To be honest, I owned it all but the horse, jewelry, and shirt which I bought. ~isobella

Friday, October 29, 2010

This skin is camera ready! Is yours?

Despite height and inches and measurements, it has been my skin that has helped me work as a model over the years, and my skin has been my best asset. I’ve worked with many brands and magazines as a body parts model, I’ve even gone in the complete buff on The Stacy London Show, was topless for a shoot with Time Magazine, and being comfortable with my body is part of the job. My hands were in a Macy’s commercial and also in editorials for Bon Appétit magazine many times, my feet and legs have appeared in campaigns for Marshalls, Easy Spirit Shoes, and I modeled the FitFlop for Victoria’s Secret, and I’ve been booked for many other body jobs despite being the shortest model out there, by knowing my assets, taking care of them and marketing what I’ve got, -may it be a hand, leg, foot, booty, or torso, I’ve got it ready!

Here are some of my tips from keeping my body head-to-toe camera ready.

Hand and nails: When I get my manicures and pedicures done I bring my own nail polish to salons, because if I get a chip or my nails need a touch up I can quickly fix that because I own the color and it is in my bag. And you can make your manicure last longer this way too. To keep my nails looking good and healthy and strong nails I drink milk , and moisturize of course, and my favorite lotion products for my hands are LUSH’s Lemony Flutter cuticle cream, L'Occitane Shea Butter hand cream. I always carry with me travel size lotions, currently in my bag I also have Caswell-Massey Newport Mariner’s hand cream, and I also like Ives Hydrating Vitamin E Lotion. Also at the salons, I only use fan-dryers not the UV dryers, which can damage your skin! Or, I don’t use a hand dryer at all and just air dry my nails.

Face and torso: For keeping my face and neck youthful looking I drink a lot of water and moisturize my neck and collarbone area daily. Also I give attention to under my eyes, my forehead, and my chin each night. I also give some love to my stomach, belly button (yes I moisturize it!) and my breasts, shoulders, upper back, lower back, and also as far as I can reach around my back and up my spine. On my face I am rotating right now between Clinique's Dramatically Different Moisturizing Gel, Clinique’s Moisture Surge, and LUSH’s Ultralight moisturizer and Kiehl’s creamy eye treatment with avocado.

Feet and toes: I love foot scrubs. I love making my own handmade coffee foot scrubs; I save my coffee grinds from the morning and put them in a sealed container in the fridge, then use them during my evening shower by mixing the grinds with a body wash or lotion for a fantastic coffee scrub. (My coffee scrub video: ) it’s also good for hands. Also I like scooping up a nice amount of St. Ives Apricot Scrub and rubbing it all over my feet, my heel, and in-between my toes, the bottoms of my feet. Another good one is The Body Shop’s Olive Body Scrub. I even like using my cold face-masks on my feet, and sometimes I do put lotion on my feet and then put socks on overnight to wake up with extra soft feet.

Whole body: Weekly, I give my whole body some loving by rubbing a nice layer of LUSH’s Turkish Delight on my skin, from my neck to my toes, everywhere, then I jump in the shower and wash it off, my skin is super, duper soft and silky. Also I love really hot showers, but I try to cool the water down a bit, hot water can dehydrate the skin.

Legs: One night I used my man’s Gillette Aftershave Gel for sensitive skin on my legs and became addicted! Now I shop for it for both of us, it makes my legs feel and look even smoother after shaving.

Skin fix: For covering up scars or to make skin look more soft and smooth, I mix together in my hands a liquid facial foundation and a body lotion. I then rub the mixture wherever is needed. The lotion mixed with the foundation gives the skin a natural glow which looks great on camera.

Model-must-have’s: Travel size teeny-weeny Noxzema Bikini Shaver’s, I have these in my bag, just in case. Travel size toothbrush and toothpaste, if you have a casting after lunch or something. Q-tips, these are some of the handiest modeling tools ever, you can clean up your face, nail polish, and a million other things with a Q-tip. Travel size nail polish remover. Nude pantyhose, shoe models use these often. Thongs, models need to have their own black, nude colored and white thongs. Panty-liners, to put in the undergarment for lingerie and swimwear or body jobs. Band-Aids, just in case.

Daily go-to beauty products: Fresh’s Magic Wands Mini Mascara Duo, Bare Escentuals bareMinerals SPF 15 powder, Revlon’s ColorStay Ultimate Liquid Lipsticks, Revlon’s Extra Curl Eyelash Curler and Fresh SUGAR ROSÉ tinted lip treatment SPF 15.

Also eating veggies and fruit keeps my skin looking nice as well. I try to stay away from BBQ and grease but I really love cheese.

I know it can be time consuming to take care of the skin, but once you start overtime it becomes a normal way of life, and by doing so I’ve been able to put what I have to use as a model and prove the little guy can get the job done!

~Isobella Jade

Check out Short Stuff: on the job with an x-small on Amazon and and in Barnes and Noble store, read about these on-the-job experiences and keeping my body camera ready. :) A sample excerpt of the book is on my website here as well:

Above body parts portfolio photos: Larry Baglio, Robert Milazzo, Michael McCabe
Isobella Jade TM.

Favorite little thing: LUSH solid perfumes

You ever see the movie French Kiss? When Luke shows Kate his bottles of scents and asks her to smell them and then taste her wine?  Well, I had an experience in the LUSH store that reminded me of that but in a different way.

I was hanging out at and I noticed they had perfumes so naturally when I was in the store I asked about them. A sweet LUSH-ette chick, escorted me to the perfume section of the store on 14th Street and then she asked me what my favorite places were, I said Italy and the ocean and she asked me to close my eyes and she spoke about the places and then rubbed across my wrist a solid perfume and it did smell like these places! Solid perfume is not something new, my grandmother used it, but it is something you should consider and it's been over the years making a come back and I love it. Little things rock! ~isobella

I liked Tucca Tucca and Imogen Rose Solid perfume. There is a nice selection here on their website, and in stores. 

Thursday, October 28, 2010

when you know all the grit of it was worth it

"Let me tell you, there will be a moment when you get there, when you did what you wanted to do, and you will feel it, it will hit you, when the work paid off, when the long days and sleepless nights make sense, when you know all the grit of it was worth it, you will feel thankful and proud, inspired for more, and filled with knowing that you pulled through, don't give up." ~Isobella Jade

Coming up, a chat with Lauren Ruotolo who is Unstoppable in Stilettos

Coming up, on November 4th, on my podcast I am chatting with an awesome lady!
Standing 4 feet, 2 inches tall in flats, Lauren Ruotolo has spent most of her life seeing the world from a unique angle—upward facing. She does not have dwarfism and she is not a paraplegic. Ruotolo was born with McCune-Albright Syndrome, and she could have gone the wheelchair route, but that was never a path Lauren wanted to travel. Instead Lauren rocks really awesome stiletto heels. And as the author of Unstoppable in Stilettos: A Girl's Guide to Living Tall in a Small World, she brings hard-earned wisdom and inspiring life experiences to offer you a unique perspective that you can apply to your own life. Lauren is the director of entertainment promotions at Hearst Magazines in New York City, where she is responsible for developing strategic key partnerships with television and cable networks, music labels, and movie studios. You may have read Ruotolo's first-person essay, 'Get Shorty,' in Marie Claire, which shared her philosophies on living with the rare genetic disorder McCune-Albright syndrome, was published in Marie Claire magazine in 2009 and was one of the most responded-to articles in the magazine's history. Ruotolo is on the advisory board of GlamourGals Foundation, Inc., Love Our Children USA, and is an active member in the New York chapter of Women in Communications.

Tune into the segment here, hold the date:

Date / Time: 11/4/2010 10:00 AM
Visit Lauren on Facebook, follow her on Twitter (Laurenjaenyc), or log on to and

Signed copies of Short Stuff in BN in Union Square in NYC

An excerpt from the book is on my website

If you don't live in the NYC area check it out online, along with Almost 5'4" and my graphic novel Model Life:

And on Amazon:

I write for the underdogs, ~Isobella

Petite of the Week is Rebecca


Petite of the Week is Rebecca, 5'4", from Queens, NY.  I like the shot with the red shopping bag, it has a real commercial print modeling feel which is good, girl on the go, it looks like it could be an ad for anything, a shoe company, a cell phone, credit card company, clothing store, which is the vibe your shots need for print modeling. And her beauty shot is warm and welcoming and fresh. This is what Rebecca has to say about striving as a model:

I am a down to earth, energetic, easy going young woman who always was passionate about modeling. Mostly influenced by fashion shows on television while growing up, I would try on my mother's shoes and practice my walk, so much, that the walk became part of me. In my late teenage years, I participated in various school fashion shows, pageants, joined a modeling club in my borough and was last year's winner of the Aldo Fashion Night Out walk-off competition. However, I soon became conscious of my size, as viewed by the industry, which made me realized that more emphasis was placed on my height rather than on my fierce runway walk. Following that revelation, I then began to research about the commercial/print industry and how I could make my mark. I spent the summer of 2010 shooting with commercial print photographers with the goal of building my portfolio and later submit the acquired pictures to various New York Commercial Print Agencies. With enough gathered photographs, I now am ready for submission. Although pursuing a career in the commercial/print industry, I have not lost sight of my true love, runway, and hope to one day be able to rip the runway with other fierce petites like myself.

Thanks Rebecca, get your comp card together and get it out there to commercial print agencies (there are many in NYC), and keep aiming high and strive on girl, ~Isobella

Psssst. some print agencies in NYC:

Pssst. on this blog I feature Petite of the Week and Short and Stylish petite's if you would like to be featured here is the scoop:

Dear short model who is trying to get a modeling agency to work with

Dear Short Model who is trying to a get modeling agency to work with and figure out this comp card and marketing yourself as a shorter model world,

Wouldn't it be great if a modeling agency could hand you a career?  Well, sorry that's not what's up.
Wouldn't it be great if a modeling agency made your compcards and portfolio for you? Well, sorry that's not what's up.
Wouldn't it be great if a photographer was anyone who owned a camera? Well, sorry, that's not what's up.
Wouldn't it be great if it was easy? Well, sorry that's not what's up.

If you are short, as in under 5'8", modeling is a heck of a lot of work. Almost so much that usually girls try for a few months, or a year or two and give up. It is a process, not an overnight or over a few months thing. Modeling for a shorter girl to get great work, with great brands, and work with agencies is a true pursuit.

It is work. And I am not even talking about the on-the-job experiences, and doing the actual modeling work, but the work it takes to market yourself, to get to the opportunities. There is so much involved within the prep, the thinking and preparing that goes into getting the photos you need, mailing the right agencies, doing some self-promotion, trying to get your own work, and striving to work with some aspiring brands to gain some experience so an agency will consider you someone they want to work with. Well, work with, that are the main two words when it comes to short chicks working with modeling agencies. WORK WITH. WITH. They WORK WITH you and they WORK WITH your compcard, the comp card that you mailed them in the first place. THEY DON'T HAND YOU. OR GIVE YOU. The agency for the shorter girl is a great marketing tool, but typically the agency won't be as hands-on as you may hope. The way of the life is: print modeling agencies typically don't invest in you, they don't give you a pretty black portfolio, they don't fork out cash ahead of time for your comp card. No. sorry, that is not what is up for the short chick.

So now that you what is not up: Here is what's up.

You need to make a comp card, but you first need to know what type of photos you need the card. Before you start calling yourself a model, and planning a photo shoot, hold up sister and think. What type of photos do I need. Here is the scoop on that:  And on this blog you can also search in the left corner, print modeling, print modeling photos, photos for short models, for more tips on photography. It is smart of you to know ahead of time what type of photos you need to market what you've got, but of course you've got to know what you've got ;)

Then after crafting the photos you need, you get a compcard made and these days there are many choices for printing, but before you order, ask to see samples of their printing, --what do their cards look like, how is their color quality, is the stock paper nice?---and always see a proof before you approve the card. Always!

Then you buy stamps and envelopes and mail commercial print modeling agencies, it might sound like arts and crafts, and it sort of it. Send the comp card to the commercial print agency. I suggest when you make your comp card NOT to put your email or phone number on the card. NO. Instead when you mail the agencies and when the agency is working with you they will send you on castings, you will bring your comp card and write, with a sharpie, the agencies phone number on the card, or the agency will give you stickers to put on the card.  Working non-exclusive with many agencies is possible and I suggest not putting your phone number on the card for a couple reasons.  1. space. You will need the space where your phone number would have been for the agencies number to go. 2.  What if you lose your comp card, drop one in the street, or something, you don't want some random person calling you or emailing you.  3.  You can work with many agencies non-exclusively and like I have mentioned in previous posts, most shorter girls work non-exclusive and do not get signed to just one.

Like a handbag designer that has her bag in many stores. So your same card should be able to be represented by the agencies you are working with.

Here is more is here on the day and life of a shorter striving model, compcard tips and more:

When you mail your agency you could write on the card your phone number with a sharpie and include a short note listing some of your assets, and that you'd be great for their print division.They know why you are sending your comp card, you don't need to send a massive note and it is best to only share the major stand-out work you've done if you have experience. To find an agency, be prepared to research. Professional Print agencies typically don't advertise themselves. If you google and search or look even in the yellow pages for a print modeling agency typically there are NO modeling open calls. YOU have to mail your comp card to the agency by postal mail, follow the directions on the website for how you should submit your photos/aka comp card. I suggest submitting your comp card or headshot to casting directors and agencies found in The Call Sheet. It is a booklet at Barnes and Noble for about $10. It is in the magazine section under tv and film magazines. And keep in mind, you will be mailing and hustling and trying again and again, it could take 3-5 submissions, making a new comp card and making your photos more "print modeling" friendly before you get a call.  But the fighters and those who work for it, get results!

You need to have a comp card to get a modeling agency, the comp card is your introduction. Without it you can't work with commercial print agencies. Another reason you want and need a comp card, because you come off more professional.  You are ready to go to a casting, you already are prepared, you have your stuff together.  You wouldn't go to an interview as a graphic designer without a portfolio would you? So similar mindset about your comp card, you need it. Here is more on making your model marketing tools.

I've worked with agencies at the start of my pursuits who hated my comp card, but liked me. They still took my crappy comp card, they worked with my comp card, and gave me some tips on the type of photography I should get that would help them market me better. So as I improved my photos and made a new card, my comp card got better. I've worked non-exclusive with over 5 agencies in NYC, once I did order or make a comp card with a modeling agency.  They helped me pick the photos from the ones I had, and I gave them the cash and they printed it up for me. But I didn't spend thousands. It was a normal price for the printing like $120 for 100 cards or something.  So it was like giving them the money to print out my compcard. To be honest I didn't really love that comp card and I don't think it was my best one to market myself with. But usually I have made my comp cards myself.

If you work with an agency non-exclusive, and you have a comp card through them, you should consider making your own comp card to use to market yourself for other opportunities, agencies, jobs. One agency for the short girl is usually not enough.

Here is some insight on the agency logo on a comp card for a shorter model working non-exclusive with an agency.  Again usually a shorter girl will work non-exclusive with agencies because print modeling agencies know that they work with many girls for many types of jobs and can't afford to invest in their models. So the models work with them, but also more than one agency at a time.

After you submit your comp card and you are now working non-exclusive with an agency, this agency might suggest to put their logo on the comp cards, and you could try that if you think the agency is great...but remember those cards, that money you put up for them, will be only typically used for that agency and that agency is working non-exclusive with you,-- so that could sound ok, but be aware that using that comp card to pitch yourself to other agencies is wrong. Typically you will work non-exclusive with print agencies, and I always suggest no matter what having your own comp card, another comp card, one that is your's for marketing yourself. The world of comp cards and  agencies is different than a taller model and for a shorter girl it is more about managing your self and your goals and being able to not feel limited. An agency might want to work with you but that doesn't mean you are set. That agency might only call you once a week, once a month, so if you want to work more than that you have to be able to work with other agencies non-exclusively. I suggest not rushing into "signing" with an agency, this can often be a scam for a shorter model. Usually print agencies work non-exclusive with their models, aka, shorter, non-fashion models.  This is based on my experience as working as a model with agencies in NYC for many years. If you are confused about this "comp card and signing thing", again, read this post:

And when it comes to preparing your portfolio remember, your portfolio grows over time. Only show the best images you've got in it. And when you are on your way to a casting, I think it is best to arrange your portfolio, the first images to reflect the job you are going for. If it is for shoes, then put shots of you modeling shoes in the front of your book, aka portfolio.

There is nothing wrong in managing yourself,  it is work, time, and energy, but agencies for print modeling and talent agencies, don't have time typically to prepare you for how to model, make a comp card, headshot, etc, they want models and talent that is ready to work!

A fashion model is trained, crafted, invested in, a print model invests in herself, teaches herself, learn from mistakes, and tries again.

Also, I will be soon sharing a post on marketing your self as a model and seeking out your work with with or without an agency, how to up your chances to get work with aspiring brands, designers, and magazines in your area.

Aim high and strive on! ~Isobella

P.s: Want more tips on the comp card subject:

Also you can find my modeling memoir Almost 5'4" and Short Stuff on and, and you can find them as ebooks as well! If you would like a signed and personalized book contact me through my website:

Wednesday, October 27, 2010

Unstoppable in Stilettos: A Girl's Guide to Living Tall in a Small World

This lady rocks! And her book should be on your bookshelf, and I am talking to her next week on my radio show. Tiny is terrific!  If you do not know who Lauren Ruotolo is, you should know, I hope you can check her book out here on and on Amazon.

Read this.
Standing 4 feet, 2 inches tall in flats (which she would never be caught dead in anyway), Lauren Ruotolo has spent her 33-ish years seeing the world from a unique angle—upward facing. She does not have dwarfism and she is not a paraplegic. Ruotolo was born with McCune-Albright Syndrome, a mysterious and rare genetic disease that researchers say occurs in anywhere between 1 in 100,000 and 1 in 1 million people. Some people with the condition have short legs due to deformities (Lauren does); and some experience early puberty and accelerated development (Lauren literally started developing at 9 months old, and went into menopause as a pre-teen); and bones can be easily broken and bruised (count her in), and therefore, they tend to go the wheelchair route. That was never going to be a road Lauren wanted to travel. And so far, so good!

Her preferred method of transportation, instead, include stiletto heels, and she utilizes them to do everything from hailing cabs in mid-town Manhattan and driving her white Audi convertible back to her childhood home and hairdresser parents on Long Island, to traipsing along the streets of exotic, ancient places like Greece and Turkey. But how does a girl who was originally predicted to live a wheel-chair bound existence become so adventurous, self-assured, successful, and . . . unflappable?

Instead of being hovered over by enabling parents, she was sent off to sleep away camp (and became a counselor later on). Instead of trailing behind the other kids in grade school in a game of freeze tag, she orchestrated it. Instead of following in the footsteps of her two stunning younger sisters, she became the role model big sister to them (and landed a hot boyfriend, to boot!) Today she is the Director of Entertainment Promotions for Hearst Magazines.

Lauren Ruotolo avoided the label of "disabled" through uniquely discovering who she really is and thus avoiding playing the label game. The little girl, with the big voice, Ruotolo is a combination of roaring personality, great mind, and humble soul, with a heart bigger than any shoe closet of Carrie Bradshaw. Part of that heart fills this book, as Ruotolo offers the entertaining evolution of a little girl in a big world to living tall in a small one, with advice and encouragement for any woman of any age who is still finding her way.

Lauren Ruotolo is the Director of Entertainment Promotions at Hearst Magazines in New York City, where she is responsible for developing strategic key partnerships with TV & cable networks, music labels, and movie studios. She recently helped produce E!'s Style Network show about the inner workings at Marie Claire fashion magazine and is working on two one-hour specials with Scripps Networks for Esquire and The Food Network magazine.

And guess what I will be chatting with her next week on my podcast radio show!

aim high, height isn't everything,

win by barely an inch sometimes

"Don't give up on what you want, feed any doubt you feel with knowing that what you want, you can have, with passion and endurance. Before I was a model & author I was a pretty damn good runner, during the last 100 meters I could not feel my little legs, but my will felt differently, there was still an ounce of energy inside and that I used, pushing, leaning my little body forward, to win by barely an inch sometimes." ~Isobella Jade

Today a reading of my new book Short Stuff: on the job with an x-small model, podcast

Reading outloud is fun. Listen to me read from my new book "Short Stuff: on the job with an x-small model." Short ...Stuff is on Amazon or and I am sure you will like it, I wrote it for us short chicks :) ~isobella

Upcoming Show: 10/27/2010 11:30 AM

Listen here:

Being giraffe tall is not everything in modeling

And if you would like to submit for my Short and Stylish features on my blog, or be a featured petite model submit here:

Tuesday, October 26, 2010

My memoir Almost 5'4" is available on the NOOK!

Yay, more eBook news, my original modeling memoir Almost 5'4" is also available for the NOOK! and Nook App on the iPhone. I am excited to share my modeling memoir as an eBook with you.
You can check it out here and also read a sample at Thanks ahead for checking out my books! ~Isobella

My memoir Almost 5'4" available for the Kindle!

More book news: Here’s a link to my modeling memoir Almost 5'4" in the Kindle store for the US:
Almost 5'4"

whoo hoo! If you don't have a Kindle it is ok.

Available also for, Kindle for PC, Kindle for Mac,Kindle for iPad,Kindle for iPhone, Kindle for Android, thank you ahead for checking out Almost 5'4" on the Kindle! ~Isobella

Put your modeling portfolio in this cute bag

When I shop for a bag an important factor is: Is it a  bag that can hold my modeling portfolio. Well, my portfolio is  12.5”x9.5” portfolio and I like to put it in my bag horizontally. So I need a bag that is at least 13 inches long. I am also a petite, so the bag will be bulky and awkward to carry if it is too large. I love mid-size bags and I'd like to you to check out, the Colette leather satchel is so cute and perfect for a modeling portfolio. (also, the designer Jacquelyn, is one of my best girls!)

Dimensions: 14"L x 5.5"W x 9"H

Material: Leather with Brass hardware

Exterior: Adjustable shoulder straps, brass hardware, and a top zipper closure.
Front gathered pocket and a gathered pocket on both sides.
Back side compartment with diagonal brass ring zipper closure.

Yellow lining with printed logo.

LOTS of pockets! Classy, classic, timeless. ~Isobella

how about some hot red shoes

I like letting my shoes stand out. Sometimes I like to weat a basic tee and jeans, or a cute black dress but let my shoes do the talking :)

These red shoes are hot! Find them here at

I am pissed at eyelash lengthening mascara

Ok, so I was in the drugstore the other day and I had a fit over the eyelash lengthening mascara, which was taking over the cosmetic section,--- so what if you don't want to lengthen your eyelashes, but you just want some mascara~why is this so hard to find. What about if you like your eyelashes, don't want them longer, or and don't dwell on if they will grow longer in the next 8-16 weeks?

I just want some regular mascara. Also, maybe the reason I am not into this eyelash lengthening mascara is because what if I stop using it? I mean are my eyelashes going to get shorter than they are, what really is in this eyelash lenthening mascara, it kinda freaks me out. Am I going to have to keep using it all my life after I have started, because it seems like if you stopped using it there would be an aftermath or something?

I am not into it.

Some trends make me confused and even freaked out.

Monday, October 25, 2010

Patricia Field a lady and store and salon model's should to know

Hey Girls,

Last week I met this amazing lady, her name is Patricia Field, at Milk Studios while I enjoyed Simon Doonan speak with photographer Roxanne Lowit about her photography journey and new book Backstage Dior, during it Patricia made a comment about creativity, and I walked up to her after Simon's chat with Roxanne, and told her I was a fan, and gave her a copy of my new book Short Stuff: on the job with an x-small model.  (tip to authors, and hustlers, always carry your books on you! carry a bigger bag!)  And Patricia (Pat Field) said to me that she designs for tiny girls.  I kinda alread knew this, but was delighted she mentioned it when I gave her my new book.

Well, if you don't know her store on Bowery, you better know it, and if you don't know her, you're nuts!

Red hair, red lips, sparkle! She is a New York Legend, a stylist, fashion designer, and has a kick ass store on Bowery St in NYC. Google her, do it now. Also you do know her! She was the costume designer on Sex and the City

Actually when I was starting to model, a photographer friend of mine Robert Milazzo told me about her store on West Broadway then, and inside was everything for photo-shoots and especially smaller sizes.

302 Bowery

(between Houston St & 1st St)

New York, NY 10012

(click this to see larger)

Upcoming reading of my new book Short Stuff

Reading outloud is fun. Listen to me read from my new book "Short Stuff: on the job with an x-small model." Last time I read my landline phoned died and since I have got a new landline so hopefully this reading experience will kick more ass. :) if you are an aspiring model or a short girl and haven't checked out Short ...Stuff on Amazon or I sure hope you, I wrote it for short chicks :) ~isobella

Upcoming Show: 10/27/2010 11:30 AM

Listen here:

Being giraffe tall is not everything in modeling

And if you would like to submit for my Short and Stylish features on my blog, or be a featured petite model submit here:

A question on petite modeling and being a mature model answered (Age)

I heard from a sweet aspiring model who asked me about age and modeling recently "Since I'm aspiring model representation & not only petite (5'5"), but late in the game (age 29) though I look & photograph young, is this realiistic? For over a year I've been submitting to agencies (calling each & asking what they required beforehand) and though most have been helpful & polite, still I've not been picked up. I'm wondering if my best bet is to go the Talent/Acting route - though my love is for modeling (print, fitness, lifestyle, catalogue)."

My reply is below, I think it will help your own modeling pursuits no matter your age:

Hi Hun, I wanted to get back to you about modeling and age. I just published another book called Short Stuff: on the job with an x-small model, and have been in book-land for awhile.

Well, actually for high fashion you have to be a certain height and usually the fashion models are teens till about 23. But fashion modeling is a very small percent of the modeling world. Commercial print modelnig is for all ages and there are actually more commercial print modeling agencies than fashion agencies but the type of photos you need to pursue commercial print modeling are different than fashion and the submission process to agencies is different as well.

Here are some posts from my blog that will inspire you about modeling for all ages. And actually if you look at magazines, like Redbook, Glamour, Marie Claire, Women's Health, you will see that the models modeling for the lifestyle ads inserted in the magazine and in the editorials are not all giraffe tall, but they have personality, they give off a girl next door feel and they are happy and showing their ability to work with lifestyle products naturally. Being the natural you is what it involves to be a print model. Print modeling is about personality

I am not trying to smash your fashion modeling hopes, but realistically I would be pursuing print modeling, models from all ages are print models, babies to 80 year olds for Advil commercials and print ads.
These posts below should help:
These are on why and how models that are 25-45 are working the most actually in print ads, fashion can be brain washing to think that young is better to pursue modeling but actually mature models are working a lot..and even more than young fashion models!

Focus on marketing yourself the age you look. And remember being more mature when you attend a casting is not a bad thing, you are more confident, more ready, perceptive sometimes than a younger model would be. And accept reality and the areas you can pursue in modeling to get opportunities and as frustrating as it might be accept that fashion modeling and fashion agencies might be out of reach, but you can still model with print agencies and there are many, you just have to seek them out with the right comp card.

The biggest reason a model wouldn't get in the door with a print agency is because the photos she is using to market herself are not print modeling friendly.

And remember most shorter models, print models, and non-fashion models, do not get "signed" by an agency exclusively, you will often work non-exclusive with more than one agency and build your portfolio over time, and then could seek exclusive representation but remember exclusive is not the end-all, you can still model, and model ALOT by working non-exclusive with agencies.

Most models are not super young:

These posts are on the print modeling basics:

What is print modeling:

Model marketing tools:

The type of photos for print modeling:

Why your photographer needs to know what print modeling is:

Why you need a comp card before the modeling agency for print modeling:

Notice what you have, your assets and market those assets, height isn't everything, age is not a setback, but be realistic and ambitious and strive on!


Sunday, October 24, 2010

Featuring Short and Stylish Miranda

Short & Stylish

Name: Miranda
Height: 5'4"
Where are you from: Oregon
Your thoughts on being Petite and Fashion: It can be complicated to find the right fitting clothes in the style I am looking for but the challenge is part of the fun. Running around in the mall going to Nordstroms, Macy's, Ann Taylor, ect, and getting to go to all the different stores mixing and matching clothes to make the perfect outfit for a night on the town or for a fun confident bold outfit is what I do to try something new.

Coming up more Short and Stylish features (Submission info here)

Hi Girls,

I hope you noticed the Short and Stylish features I have posted since September, I am continuing on with this feature on my blog and planning for it to become an on-going-feature. Short and Stylish is about shorter girls showing off their style, proving that although the fashion world might not always caiter to the shorter girl, we can still finds ways to get the fit we want and like the way we look.

I have received some great submissions I am posting during the next weeks.

The submission and feature process goes like this:

Submit a photo of yourself in your favorite outfit, or a outfit, shoe, style you are liking, to me at with the subject: Short and Stylish

Share your first name, height, where you're from, what you are wearing and your stylish self in your own unique way! The measurements of the fashion world might not love the short chicks, but we can still overcome it and find our way to have it fit, we can work what we've got! :) ~Isobella

Psst: for more on sizing and fit for petite's check out this site:
Another good one for fashion on petite's is

******Also if you are an aspiring model and would like to a featured Petite Model on this blog, submit your headshot, comp card images jpg, and how you making strides in modeling to with the subject: Featured Petite Model

Saturday, October 23, 2010

my thoughts on the mind and staying positive

"Sometimes the mind really has to work to stay positive. Being positive takes mental strength, and the mind is strong. Striving, wearing many hats at once, isn't easy and it takes energy from the mind to stay positive each day, so push on and think through the challenging times, allow your mind to regroup, reflect and recharge"
~Isobella Jade

Friday, October 22, 2010

How did you get these modeling jobs? Answered

A girl on Facebook recently asked me, "how did u get these modeling jobs ??

Most of the time there is not just one simple reply. It really is a loaded reply because it is a loaded pursuit.  My reply might help you own modeling pursuits: 

I work with print modeling agencies, and it has taken years to build a portfolio and build work, time and involved being really a good marketer of ones self... there is nothing to do but work hard. There is not one thing to do, there is MANY things to do to prepare for opportunities, to be in a position for opportunities. Opportunities=modeling jobs.

Know yourself and assets. Confidence and knowing what is marketable about you as a model is what you need to know before you get infront of a camera. Also only work with professionals. Invest in yourself and expect nothing to be handed to you. To work with agencies I had to have professional photos ad a professional compcard ahead of time. I had to be ready to work before the agency wanted to work w me. Modeling for a short girl is totally different than a taller fashion model. Print modeling should be your focus so study what that is. I focuses on creating professional photos that meant I could work well with products and model them naturally. I aimed to work with professionals. Made compcards and mailed them to print agencies...worked more on my photos, tried to also get my own modeling work working with aspiring brands and designers. I strives to also work with photographers who worked with print agencies and had professional work and understood what print modeling is. Researching is the only thing to use the Internet for. Skipping the Internet is best. Professional models are not using model sites or relying on the Internet to get work. And really photographers. Real agencies don't find models on the web soo keep in mind that the Internet age is decieving. And don't be mislead. I give advice on the web but I don't advertise myself as a model for hire on the web. I made my earlier mistakes which I shared in my memoir Almost 5'4" but thankfully I didn't get stuck in that world. Again stay away from the Internet. The real industry doesn't respect it. Becareful and skip amatuers and wanna be photographers, and only work with those who are professional even if it takes longer. Strive for more, aim higher get more. That is how opportunity comes. When it comes to starting to pursue modeling, observe lifestyle ads, print ads in magazines for lifestyle products...everything from jewelry to Walmart, target, cell phones...things, products, goods that every day people use. Not just people with a certain amount of money, but lifestyle products, every day products need every day models. Look at ads that involve the models smiling. That is print modeling. I would start by thinking about your assets --what do you have that a brand would like, an agency, a marketing campaign would want to hire you for. Then before you get infront of camera I would plan the shots you need, and invest in a great headshot/beauty shot. And shots that show you modeling a product and are more about your personality..Overtime when you have a few professional shots you can make a compcard and mail agencies the card. It took me a couple years and a couple compcards later before I heard from agencies. So understand marketing yourself as a model, and towards great agencies and castings and jobs takes time, it's not an overnight thing and even when u are working with a few agencies non exclusive the work never ends. Modeling is tough, can be unstable and very to work as a real model it takes major will and self investment. Print models work longer than tall fashion models...print models are all study commercial print modeling/-it is the way to work with agencies. Having realistic goals and working towards them is best. And before you seek out photographers know ahead of time the type of photos you NEED... so you don't waste time. :)

How I get modeling jobs, there is not one simple answer because so much has to happen, work that has to be done, preparing, from crafting photos to making comp cards to going to Staples and buying envelopes, stamps, and making print modeling agency submissions, then getting a meeting, send on castings, more castings, before you can start pursuing professional opportunities and get the bookings. Then work on photos more, update comp card, hustle hustle,  you have to be prepared for your success. It is a growth. Life is a growth.

You will find that with focus and care for yourself and realistic goals, and belief in yourself, it really is all base on what you put in to what you want. And when what you want equals what you can do, things start to happen, I hope this helps ~isobella

written on iPhone past midnight, so forgive the mess :)

Also she asked about looking at her photos. Since I am also a writer and working on book projects it is hard to always give a critique of photos, but I do try, and if I can't then I try to teach you how to know if your photos are marketable or not as well.  I hope that's what you get from this blog also. Some tips on preparing photos:

And tips for short chicks on being a short model:

A girl commented my Facebook page liking this post and told me she was working on her photos and I also shared with her this:

To get modeling jobs and work with agencies and to get hired for a modeling booking, I find it is best to produce photos that represents YOU CAN model for something, like a certain product or type of campaign, and it can inspire an agency or casting director, edit...or at a magazine, to give you the chance and book you for the opportunity. Showing you CAN in your photos can lead to actually getting the jobs. Ex: if my goal was to shoe model, I produced shots that showed I could model shoes well, if my goal was to model jewelry for a brand or editorial in a magazine, I showed in my shots I could well. Prove you can, work hard to show you can do what you want to do in a realistic and ambitious way.
I call it being realistically ambitious, ---my favorite saying lately.

The Allegra Biscotti Collection during my Friday night

Hi Girls,
So this Friday night guess what I'm doing? No, I am not dancing on a table somewhere, no I'm not eating mac and cheese as a diner, no I am not freezing in a mini dress walking to meet my girlfriends, I am actually ordering pizza, staying in and checking out this cute book called:

By Olivia Bennett
Illustrated by Georgia Rucker

This is an inventive book about a fashion designer, Emma, who is in middle school. Picture this: She rides the subway in NYC and sketches out her design concepts while en-route to class. She goes through the highs and lows of being sought after and discovered by a well known Fashionista who believes in her, and gives her the opportunity to take her designing and fashion dreams to the next level. But beyond the potential for a feature in a major magazine and gaining fame and acknowledgement for her designs, the truth is, she is a student, she is in eighth grade, living two lives. Middle school is stressful enough without the hustle and bustle of also being secretly a striving designer. She decides to create a designer name, Allegra Biscotti, and behind this name she designs and gains confidence. She also experiences her own designer name coming alive and how hard it is to keep everything a secret, all while hiding her pursuits from her parents. As she experiences all these new experiences she feels betrayed when her best friend ditches her for the more popular girls at school. (middle school brats!) It is tough without many people to confide in. The only person she can tell the truth to is her friend Charlie, but that doesn’t make everything easy. This shares how dreaming doesn’t have an age, and how working hard does pay off, and honestly, these days, your shirt or pants could be designed from a 13 year old or teenager. Creating, dreaming, trying, pursuing, should start when you are a kid, or in middle school, by 18 I think you should have something that is yours, that you love, that is an expression of you, whether it is in design, writing, a sport, kitting, cooking anything. Having a passion has no age restriction and no limit. And being who you want to be, striving for what you want, isn't always roses. But passion, and belief in ones self is the recipe for great results!

Oh middle school. This book makes me think about how fashion has become a fascination for all ages. When I was in middle school fashion was basically just the DEB store and JC Penny’s. Oh Yes. Times have changed. If you were a kid in the 90's maybe you had fashion but really I didn't even say the word "fashion" until I was in college. <---also that was not that long ago.  Now we have a fashion is everyone boom and every five minutes a new trend, style, design, fashion opps, -although it seems normal now, it is really a new thing for all the news, images and mass market fast fashion we absorb today.  I remember when I got my first pair of pointy heels like yesterday. I remember when I got my first Kate Spade bag, my first designer shoes: Givenchy. However, I love unique finds more than logos and I'd rather have vintage, or something with a "used" or even "worn" feel than a handbag everyone is carrying. The Internet-age makes us all feel connective and able to share what we wear, what we made, what we like or don't think looks cute.  And, this book, reminds me of Tavi Gevinson, the 13 year old/ now 14 year old fashion blogger, I bet Tavi will have a book out some day as well.  I think The Allegra Biscotti Collection series is on to something, it's a go-to book for a girl who is in sixth grade through middle school, who might have dreams beyond their small town, or any girl who admires a go-getter. The illustrations by Georgia Rucker were also a nice touch. :) Check it out.

Ordering some pizza now, mushrooms, olives, mmm, this is going to be a good evening.

My memoir Almost 5'4" as an ebook in US! soon!

Hi Girls,

Guess what! I have eBook news!

As you know I self published my original modeling memoir Almost 5'4". And I am continuing to publish books under my own small press called Gamine Press. Well, my original memoir Almost 5'4" was submitted today for an eBook for the US for the Kindle through their digital text platform! Currently the book is under review and in a couple days should be ready to be bought and read as an eBook from Amazon. You can read it on your Kindle, or your iPhone app and iPad, iPod touch, and can be read on a Mac, PC, Blackberry, and Android-based devices. Yay!

Look for it in 48 hours or so.

Also today I submitted the book for the Nook through their Pubit program!
Here is what Almost 5'4" will look like on the Nook, cool huh!  I have the Nook app on my iPhone and do like it! I am excited to buy my own eBook! haha.

After I submitting Almost 5'4", the screen read:

Almost 5'4" is on its way!

Check back in 24-72 hours to see it available for sale on  This is what the book will look like on the nook, kinda cute right!

Stay tuned!

Also soon I will have Short Stuff and my graphic novel Model Life up as ebooks as well towards the end of this year, ebooks here I come!


You can find my books on here, and Amazon here.

I created my eBook with

Thursday, October 21, 2010

fashion might not welcome short chicks but...

"Height isn't everything in modeling if you know your assets. Dwelling on what you don't have won't lead you to results. Being realistically ambitious is best, so fashion might not welcome short chicks but there is a lot more out there to seek and strive to do, sometimes it involves having a new goal. I think being honest with yourself is the difference between a shorter model who models for brands, magazines and gets booked, and a girl who is waiting for the industry to change. The industry won't be changing asap, designers are not yell designing for all sizes and the fashion world stems from that, but fashion is not everything in modeling, which means you should consider all your assets, focus on where you fit in the industry of marketing products and brands, focus on print modeling, focus on getting professional photos that represent what you CAN do, and the best advice is really to slow down. And to not be in such a rush, usually when you rush without a plan, a strong perception of what you should do, the result is mistakes, wasted time, and frustration.  "
~isobella jade

Isobella Jade TM

Wednesday, October 20, 2010

New video up: modeling comp card tips with model author Isobella Jade

Favorite Little Thing: Steven and William ant necklace

Well, you know how I love little things, I also love little creatures, and this ant necklace by Steven and William caught my eye recently. It is so cute and clever! I can't decide whether I like it in silver or gold better. ~isobella

Handless Model Tanja Kiewitz Poses in Bra to Promote Disability Awareness ROCK ON!

Handless Model Tanja Kiewitz Poses in Bra to Promote Disability Awareness

This headline caught my eye at today and I wanted to share the article with you:

A racy new lingerie campaign is making waves... but not for the reason you think.

The ad for Belgian disability non-profit group CAP48 stars blonde beauty Tanja Kiewitz posing in a sexy black bra and revealing that she is missing her left hand, the Global Post reports.

The groundbreaking black and white ad -- reads, "Look me in the eyes... I said the eyes" -- has now reportedly made Kiewitz an overnight sensation while helping to highlight disabled issues.

Read full article here:

Other features on the story:

I am not sure if Tanja had dreams of becoming a model, before this amazing ad, but it is an example of turning what you have into something marketable, and putting yourself out there, to make a statement. :)