Friday, May 28, 2010

Short models can find their entrance to an agency

There are many more tips on this blog on finding an agency, however here are 4 that I hope you consider when it comes to marketing yourself as a model and approaching agencies and working with them. There are many wonderful agencies out there that work with models of all sizes, just keep in mind these tips.

Tip 1: If you are a shorter model, an agency that works with models of ALL ages and sizes is best to pursue. They are out there. Google, research, no complaining that there are not an agencies for shorter girls because it is not called short girl modeling it is called print modeling.

Tip 2: Follow the submission instructions on the agencies website, it is typically MORE professional to mail a comp card and be prepared with a comp card and portfolio, show you are ready to work, confident and a good model ahead of time and you chances are better to get a call. Tips on why you need a comp card to approach print agencies is here.

Tip 3: Notice the photos on the agencies website the models they work with. If you do not see a model smiling and models of all sizes, it could be just a fashion agency which has a height requirement, modeling agencies that work with all sizes and ages for commercial print modeling will be showing on their website models smiling, models of all types, models of all sizes and ages. Again, because many girls contact me thinking there are no print agencies out there for them, look for modeling agencies that show girls "smiling" on the website, this is a sign of a print agency. A fashion agency typically shows more serious expression looking models.

Tip 4: If you can take it upon yourself to create your photos and professional model marketing tools you will be less likely to get scammed.

Things that catch my eye, Cavalli, Carol Dyhouse, Housing Works,, Kett Cosmetics, Curve Expo

I would love to model his shoes!

I love Roberto Cavalli and the nature elements within his collections. On the 40th anniversary of his label, Roberto Cavalli reveals to Harper’s Bazaar insight on his love for fashion and where his inspiration comes from, I thought it might be something you'd find intriguing:

On fall’s low-key tailoring: “Minimalism is so boring.”

On other designers taking inspiration from his trademark ideas: “In the beginning, when people copied me I was happy.” But now, “I can understand when H&M or Zara copies me, but I hate it when big designers copy me. You have a big name, you should never copy me.”

On the provenance of his trademark leopard print: “God created such a fantastic world. Leopard is an animal design, and my designs come from nature.”

On his love for fashion, and for women: “Of course I think about a beautiful woman to dress, because that’s my way,” he says with a shrug. Is there a difference? “Yes,” he says. “I don’t masturbate thinking about fashion.”

On what he loves about women: “Their eyes. A woman can drive me crazy with her eyes. And when they don’t pay attention to me, they drive me crazy too.” “I am a completely typical man.”

You can read more here:

Other things that caught my eye:

Check out CURVENY New York August 1,2,3, 2010. Models of all sizes work this show.

This book looks interesting, Carol Dyhouse surveys the world of glamour from early Hollywood right up to present day.

If you have an iPhone check out, a newly-launched health and beauty online source, and their app! Search in the app store: Beauty Calls.

Kett Cosmetics HD Makeup Studio
New York, NY, Monday, June 7th: Basic Airbrush Seminar Level 1
Tuesday, June 8th: Advanced Airbrush Seminar Level 2
For more info click here.

Feel like giving to a good cause by doing some shopping? Of course you do! Check out Housing Works Open Air Street Fair! You can help show New York how one block can make a big difference. Saturday, June 5 at 10:00am.
Shop Crosby Street between Prince and Houston for books, records, and CDs all just $20 all-you-can stuff bags of clothing and accessories from the Housing Works Warehouse. Crosby Street (between Houston and Prince) Let me know what you find!


Enjoy each plateau of your success

Before I go to bed I like to think of something that sums up the day or a thought on something I have felt before.

"Push away the fear of failure, carry on with your belief. Each high and low has meaning. Enjoy each plateau of your success."~isobella jade

I think it can be applied to life, any pursuit, writers, models, those wit...h a dream or wonder of their own potential.

Wednesday, May 26, 2010

New Video: My Short Model Motto

In this video I share my short model motto of celebrating the unique in us and imperfection, in modeling and life. To watch turn down my podcast radio show on right side of this blog or copy and paste into your browser this link.


Tuesday, May 25, 2010

Are you a female photographer?

I am looking for female photographers to showcase weekly or as much as I can on this blog. Many, many aspiring models contact me through this blog and social media and ask about photos, photography and finding a professional photographer. With all the Internet scams it can be tough for them at first glance to find a quality photographer. If you are a female photographer and you would like some exposure on this blog, I am planning to showcase female photographers who shoot headshots and commercial print styled photos for print modeling.

If this is you, email me at with your website, or info about your photo packages and insight or any tips you can share for my readers. Thanks,

Quick Petite Model Pose Tip

When you're short watch your upper arms, even the thinnest arm can look less flattering if angled the wrong way sometimes. Remember the tiniest bit of space between your arm and torso can create length and a more proportioned photo.

Pose tip: stand facing the mirror, notice your arms while you are straight on to the mirror, it is the same perspective as being straight on to camera. Then turn your body slowly and watch what happens to your arms, now practice holding a product. Grab a cell phone, a handbag, or pretend to put on a lipstick like a product ad, watch your arms. Even though you are modeling a product a model has to be aware of her whole self.

Cool illustrations, shirts and journals from Jazmin Ruotolo

My illustrator of my graphic novel "MODEL LIFE: The Journey of a Pint-Size Fashion Warrior" is Jazmin Ruotolo, she is an amazing illustrator, and I hope you got to check out MODEL LIFE. ALSO I suggest checking out some of Jazmin's other illustrated work. She has some fun items (journals, mugs, framed work, etc) here that feature her work:

Monday, May 24, 2010

Mac and Modeling

I love when I do an interview and it entwines a lot of elments. Of course we talked Apple, but here, with, I discuss also the modeling. Here are some questions I was asked and my replies

Q. When starting off, did you ever think modelling was a non starter?

I think we grow from the things we observe. At first trying to be a model was about my ego, it wasn’t about what it really takes to be one. After many mistakes shooting in front of the wrong lens too many times, I realised modeling is about modeling "for something" -not just being cute. I started noticing ads, and learned the difference between an amateur photo and one that will help you market yourself as a real model. Through trial and error I focused on improving my photos, and whole perspective, to make modeling about marketing my assets. At first glance, the word model appeared to be only about the tall, but the more I focused on what I had that products, brands, and magazines could use, I saw that a model is not measured in being just one type of look.

Q. Why do fashion designers, advertisers seek tall women when they are not typical of the average woman?

I think it is a huge mistake. I think the designers and advertisers don’t feel comfortable trusting that women can handle seeing: real. I think there is an obsession over thinking that women want the fantasy. I think women would still buy the product if someone closer to their height was modeling the clothing. Maybe they’d buy more. Fashion is an illusion, that isn’t meant to make women feel good about themselves necessarily. Seeing a tall women, is like seeing something foreign or exotic and it is the opposite of what most women in the world are, and really if the designers started making sample sizes the size of what real women are, I don’t think it would hurt the brand. But brands, designers, advertisers fear the chance that it will. They figure that desire is found in seeing something flawless, instead of embracing the fact that we all have flaws, and no one is honestly perfect without the airbrush.

And to read the rest of the interview click here.

DIY Authors Conference & Marketplace today!

I am really bad at this ironing thing, will prob have the most wrinkled dress at @BookExpoAmerica 's DIY Authors Conference & Marketplace today. At 1pm will be speaking on a panel called DIY Innovation & Success: Selling and Retailing Your Book:


Saturday, May 22, 2010

I talk Apple and modeling in

Yay, yay, yay! I talk Apple, writing, ALMOST 5'4" and modeling, and why fashion designers seek tall women when they are not typical of the average woman, in right here:

You will even find some modeling tips within the interview. And yup, my graphic novel MODEL LIFE, will be available on the iPhone soon. Enjoy!


Friday, May 21, 2010

My secret photo-shoot at the Apple Store

I create, produce and conceptualize my own publicity photos often, and like in modeling I am extremely hands on with my images. As an author I do a lot more than write. Marketing is a big part of it. Writing is just part of the job. I think you’ll agree that when I walked into the Apple store on Weds, and stood by a Macbook and told my friend Vera to come in the store with her camera, but to not let me know she was in the store and to just start shooting me,-- the results were pretty awesome. I suggested certain angles, and some goals of the shoot but really shooting random, unplanned worked better. And we didn’t get kicked out. I think it has partially to do with being females. A guy flashing his flash for 30 minutes in the Apple story might have had a different story. Thought it was funny when we were outside some store employees got a little funky :) I need shots of me in the Apple store because even though I am not writing my next books there, the store is still a part of my press releases and story (hence my memoir ALMOST 5'4" was written at this very store on Prince Street), and if it means being a little crafty, gritty, a little sneaky, I gotta get the shots! Currently I am writing a collection of unpublished stories based on modeling jobs with Marshalls, Victoria's Secret, Macy's and others, that show some of my fantastic gigs as a pint-size model. Also I am writing a teen series, more on that later this coming summer!

helping yourself is allowing yourself to learn

Help your self :) I mean that with kindness, because helping yourself is allowing yourself to learn, grow, share, use and be what you are capable of being, what you seek to do. Take on yourself!! Prove to yourself it is possible :)~isobella jade

Speaking at BEA on author self promotion

This coming Monday I will be speaking on a panel at BEA about author self promotion, and book retailing and social media. BEA has started a new conference called
DIY Authors Conference & Marketplace—I think it is a great idea! Especially in this Internet-age and digital age.

Here is the scoop:

Monday, May 24, Jacob K. Javits Convention Center


DIY Innovation & Success: Selling and Retailing Your Book
Room 1E16
When your book goes to print, the question remains: how are you going to sell it? There are many ways to make a sale--your website, online retailers, bookstores, distributors that sell to bookstores, specialty shops--but you need to know how to navigate these options in order to maximize the results. Today you will hear from independent booksellers and self-published authors who have attacked the market from all sides and have the information you need to get your work in front of a buying public.

See you there! I will be running around the show also Tuesday, May 25 - Thursday, May 27 and I look forward to this year's show :)


Thursday, May 20, 2010

First impressions can be deceiving

First impressions can be deceiving. Also I love surprising people that a girl can wear heels, wear mascara, be girly, and still have something to say. And in modeling I love stepping in as the shortest girl in the room but with a portfolio that is more experienced than the rest. Knock their eyes out of their sockets!

Favorite little product sunscreen sticks! Pocket Size!

Anything interested in your pocket? I am crazy about tiny. My favorite little thing right now is these pint-size sunscreen sticks, to put on your lips, face, hands, nose, etc. Perfect for your handbag, perfect any time! I am going to be sharing my favorite little things more often, let's make this a weekly thing!

Tell me about some tiny you spotted that is awesome that I should feature?! Email me at

Wednesday, May 19, 2010

I believe in trying

Motivating yourself, believing in yourself, putting yourself out there is not easy. But do it! I believe in trying. ~isobella jade

Petite of the Week is Melissa


Petite of the Week is Melissa. She shared about her pursuits as a shorter striving model, "we all come in different shapes and sizes, so I think it's only fair to give everyone a chance in pursuing something they may have a passion in doing. It's more common to see girls below 5'7 anyway. At least every girl I know isn't as tall as a runway, so why shouldn't there be an industry that strikes a wider audience? It also depends on how the photographer works the camera too. A lot of people have told me that they expected me to be a lot taller in person compared to my photos. I only stand to be about 5'2, but my spirits are tall and touching the sky! Honestly, I believe anyone can model, you just have to work with what you have! And clothes come in all different sizes for a reason. :)"

Thanks Melissa, no matter how tall you stand it is best to never be short-sighted, the more you bring forward what you DO have the better, in life and in modeling.


P.s: If you would like to be Petite of the Week, send your headshot or commercial print styled shot to me at and share some insight on how despite height you are making strides! Petite Pride!

make sure you love you

not everyone will totally love you, but make sure you totally love you.~isobella

Visiting the Apple store today

Tuesday, May 18, 2010

Tune in live Live! Tiny is Terrific and Not being Short Sighted

I have faced tribulations in modeling and in life, on this week's podcast segment I share thoughts on why small is beautiful and how a person should not be limited because of something they consider a flaw, or drag. Instead that flaw can become something unique, marketable, and even their best asset actually.

Upcoming Show: 5/19/2010 11:00 AM
Length: 15 min

Monday, May 17, 2010

Don't measure your success against anyone's doubt.

Hold onto the soul, root and meaning of what it is you want to do. Don't measure your success against anyone's doubt. If you want to do something do it. Do it with an eager heart and truth, don't forget why you want to do it in the first place and make sure there is a reason.~isobella jade

how to start modeling as a short model

Daily girls ask me about "how to start modeling" and it is often followed with a "I feel like I am too short!"

Well, the best way to START anything is to learn as much as you can about it. Learn where you fit within the pursuit, become realistic about the pursuit and to craft your own career by taking a chance on yourself.

The more you research and know the better. The more you know about what you CAN do, where opportunity can be found the better. The more time you waste worrying about what you aren't --basically time is wasted.

The best thing to have to start modeling is a beautiful smiling headshot.
Among all other photos THIS ONE is the most important.

The reason: A shorter girl is more likely to work with a commercial print modeling agency. And for commercial print modeling a smile is better than any pout, or overly done makeup or styling or hair, the natural you is what sells in print modeling. Advertising is becoming more about hiring models that look real, and have a relatable look to the customer, consumer, reader, buyer.

The more you KNOW about the photos you need to approach a print modeling agency the better your chance. Getting an opportunity to work with an agency, (have an agency work with you), involves not just having your photo taken or making a comp card to send, but it involves creating marketable photos, so that your comp card is marketable. The agency receives your comp card in the mail and the agency says "this girl has something going on, she is real, she looks like a girl who could model anything, and has a lot of personality seen in her photos."

The comp card is your best marketing tool. Today I was asked on a Facebook message from an aspiring model: What is a comp card.

It is the best marketing tool for an aspiring model.

We live in this Internet-age, but the comp card is no excuse needed item by an aspiring model. You use it to get the agency, to get the job and to work as a model. No questions. You need it. Here is insight on creating a comp card and being more in the know about what print modeling is, and how to become a print model:

a butterfly on my arm

This is weird, I look down at my arm and a butterfly or moth is there, it's very still, I hope not dying! It hasn't moved. I carefully took off the coat, and it is still being still. I opened the window incase it moves and wants to fly but it hasn't?


Saturday, May 15, 2010

don't be short sighted

you might be short but don't be short sighted. :) I believe in risk takers, creators, having an opinion, sharing a story, underdogs, and change. ~isobella

Wake up call advice for shorter models and agencies

A girl on Facebook reached out asking about a talent agency that wanted to meet with her, she asked if the agency was legit?

I told her to google the agency name + the word scam. I had done it and knew she'd see it was one.

The situation goes like this, you submit your photo through the website or email, you get a phone call:

"Hello ___ we received your photo and think you have potential we'd like to set a photo shoot up with you to work with our agency."

The best thing to do is to hang up!!

I’d like to save you hundreds of dollars and stress and tears. This is insight into what I told her about what modeling means when you are shorter.

It means research. Aim to research more about commercial print modeling and yuo will find it is about how much YOU put into your pursuits. There are MANY more scams out there today, more than ever, and the situation pitch on the other end of the phone that you are what they are looking for, could become a scam and a chunk of money out of your pocket. Here is the low-down.
Print modeling agencies and talent agencies,-legit ones, do not have time to produce a photo shoot for you. They just don't. They are busy booking their models. And if you want to work with a print modeling agency and you are shorter, not fashion height, then you need to be in the know of the photos you need, the marketing material you need to create.

Research the agency always ahead of time. ALWAYS. Especially these days.

I think it is better for aspiring models to do research on “what modeling is for a shorter girl and how it works” and know the type of photos THEY NEED to work with legit agencies BEFORE they fall for scams. ....the best thing to do is manage your photography. The more you understand what pritn modeling is the better you can shape and target your photos to that area of modeling and the agencies that book print models. Strive to work with a professional photographer, when you do, it is best to know the photos you need, and become an expert on what it means to model when you are shorter, and bring your assets forward in your photos. Explain to the photographer, WHAT YOU are looking to get out of the shoot. Invest in yourself, no TFP with amatuers, focus on getting quality and ONLY. Feeling like a model and working as one are totally different.

An aspiring model needs a comp card ,it is a must, a talent agency or print modeling agency that charges you for comp cards and photo shoots is something to careful of actually….most print agencies work non-exclusive with their models, -they do not shape or mold their careers or teach them how to model, legit agencies work with models of all sizes but are too busy booking the models to teach the girls how to model,--they agency expects you to know how to model, and have a comp card and be prepared. Again print agencies do not craft or shape an aspiring models pursuits, and photography.

They might give you tips, suggest a photographer, but a legit agency WILL not charge you for photos or to work with them. To get a print agency to work with you, it is the other way around, it is best to first know the photography you need, get hire a professional photographer to photograph you and get your photo needs. Make your own comp card and submit the comp card to agencies. Today it is about discovering yourself and putting the work in and time, and investing in yourself. You need professionalism, great photos, that represent you as you but you don’t have to go broke or get ripped off in the process. Do the work, find a professional photographer. Then mail, mail, mail, hustle the photos to print agencies, cross your fingers and strive :)


Living on hope, hustle and heart

Living on hope, hustle and heart isn't always easy. But it is really the only way I know how to live~ my thoughts on what it is like to wake up for yourself and goals each day, isobella

Thursday, May 13, 2010

Coming up podcast Tiny is Terrific and Not being Short Sighted

Upcoming Show: 5/19/2010 11:00 AM
Show Name: Tiny is Terrific and Not being Short Sighted
Length: 15 min

I have faced tribulations in modeling and her life, and on this week's segment of Model Talk Radio I am sharing my thoguhts on why small is beautiful and how a person should not be limited because of something they consider a flaw, or drag. Instead that flaw can become something unique, marketable, and even their best asset.
Tune in here:

Shabby Apple dresses for all seasons have sizes XXS-XL

Oh wow, VERY hard to chose a dress here, I am really liking these sophisticated and sassy fun styles at Shabby Apple, have your glance, I like the style, flattering for all sizes, and they have XXS-XL sizes. mmmm which should I buy? Also I love the photography on the website, it is also a great example of how to create a good shot for your comp card or modeling portfolio that has a catalog vibe, playful, fun, cool, friendly, real! :) Also there are plus size styles and bridesmaids styles as well. Under $100!

This G.Cooper little black dress is very me!

I often flip my collar when I wear coats and this blue number stood out, wrap dresses rock:

I love white dresses in summer, and this one, called Daisy, is very classic:

These are just 3 of my picks! I am not sure which to buy yet, but I am really loving this collection.


Wednesday, May 12, 2010

A new video on What is a Modeling Compcard

I was recently asked on a Youtube comment to make a video on What Is a Compcard? Here it is below, as I share what a comp card is and why you need one and the difference ways a comp card can be laid out. I've worked as a model for many years, I am a print model and parts model, and for these I have different cards. Each time you book a quality job and gain a tearsheet or produce a more marketable photo you should update your comp cards. Making a comp card is a never ending thing. The more modeling work you do, the more tearsheets and experience you get the more cards you make to show these credits. Ex: If you are in a magazine, you should put that experience on your comp card if it is a good quality modeling experience.

More reasons on why you need to make a comp card to model with print agencies here:

Tuesday, May 11, 2010

Should you quit modeling? A question answered

A girl on Facebook who works as a model asked me where is the line between DELUSION and PERSISTENCE in Modeling and when does one know when to throw in the towel!?

This was my reply:

I think if your pursuit is still something that excites you, then you should always pursue it, if you start to get too negative to won't get you anywhere. Pursuing anything with an artistic or unstable lifestyle is a major challenge, and I think it is important to have other interests beyond the one constant hustle within a pursuit that is very emotionally draining at times and not stable. For ex: I am a model, but also a writer and I went to college and have an Advertising degree. I am not one to say a person shouldn’t give up. Should not try. Should not continuing to try, and for modeling if the striving model is realistic she will see that models work of all ages, however if she is trying to be something that is unrealistic, like be a fashion model when she is 35 and 5 feet tall, then she needs a wakeup call. But models model of are all ages and sizes model lifestyle products these days, and the marketing and advertising world calls for all types of people to model products in ads and commercials. Just watch commercials the next time you watch TV, look in ads in lifestyle, travel ,tech, business, women’s lifestyle mags, parent mags, you will see models are not just looking one way.
So if the person is “really working at it” and “is enjoying it” then they should continue. If it is becoming a negative thing on their life then no, give it s break, re-think their goals, and re-charge if that is the direction they want to continue to pursue. If a person is only modeling for the inner gratitude of esteem that is not enough reason to model, if the person knows and feels and has experienced being a good model, then they should carry on, there are some off months, even years but that doesn’t mean stop unless the person really is down and out about it. In modeling, a person has to be confident, and I don’t mean ego-driven, I mean full of energy and a positive spirit, because rejection, over and over and over is the life, and if a person lets the rejection define them then they should consider a different pursuit. Again, I am not one to say “Don’t try something” because I belief in the inner will, the inner belief and the work ethic that can bring results. In modeling for a shorter girl and in the print modeling side of the word model, often the jobs are not consistent. A girl may be working with great print modeling agencies but that doesn't mean the phone will ring every five minutes. It is a major self investment and involves a lot of self promotion, a self marketing mindset, to build a career out of ones self. Agencies in print modeling do not invest in models like fashion modeling, and girls are not signed exclusively in print modeling and often work with more than one agency non-exclusively, and the agencies are more of a friendly booking service. If a model is less experienced she might be turned off to modeling since the print agencies are often not attentive to a girl's ambition and until she has experience and is considered "an experienced model" the agency might only call you once in awhile for certain castings or bookings.

Agencies can make more money with more experienced models.

Also keep in mind in print modeling: The model has to be more-hands on with her own ambitions, create photos, portfolio, etc, and she really becomes her own manager often. Working with agencies but not getting the full fledged attention she might seek. I am being honest because it is a misconception that agencies do everything for models, and in print it is a different thing. This is not to sway you from your pursuits. Just know the realities.

A shorter girl can find opportunities in modeling, however it is very difficult to have consistent weekly, daily work, and have modeling become her only income, and therefore for many girls modeling becomes a serious part time pursuit, but still being available is defiantly important when it comes to booking work!

Should you quit modeling? It depends on your living situation, your passion, your self investment, your income source, and your seriousness because modeling consistently involves a self marketing mindset.


Monday, May 10, 2010

Being built from scratch

I think often about the importance of trying, in not just modeling but in doing anything that is not easy.

Wanting something means striving for something.

It can be built from scratch. I do believe this. But it will involve a lot of scratching your own confidence, a lot of research, time, self investment, and a realistically ambitious mindset, I hold onto the bigger picture, the bigger reason I want to do something, the purpose, and what it means, why...asking yourself WHY can help you stay focused.

Also ask yourself if you are willing to seek and strive even though you might not get it all handed to you and even though it will not be easy.

No beauty, no perfection can promise success.

The work you put in, the time, the focus. That is how to survive on a dream.

Possibility inspires me.

A challenge fires me up, the fact that it is not easy, and that someone might doubt me gives me is not enough reason not to try.


Modeling advice and quotes for models and girls of all sizes

There is not a certain rule, or way to create yourself.

Don't wait for someone to discover you. There is no discovery is it about discovering yourself :)

Believe in yourself, belief is what makes stuff happen :) It doesn't matter what someone else thinks, if you believe that's what matters most. People will be ready to put you down but chin up, focus ahead, carry on, strive :)

Atlanta lowdown

Hey, I got back into NYC last night and wanted to share some pics I took with my iPhone.
The Atlanta Fish Market, Buckhead, Apple store at Lenox, W hotel, Lenox Square, MF sushibar!!Yum & loved Blind Willies! Also I went to Madison, GA for an afternoon, shopping antiques and enjoyed the town a lot. Even saw some car Drifting on the way to the airport! It is good to escape sometimes the busy of life, and for me an escape is when I can see something new, somewhere I can explore. - isobella