Tuesday, December 23, 2008

Commercial Print Modeling tips



If a short girl wants to model, she needs to get over fashion fast. There will not be a modeling scout discovering you, and it will take more than one agency usually to book you modeling jobs. It is not a jet set pursuie, it is a very hands-on-hustle for a shorter girl. There is a lot of do-it-yourself-things- it involves. From creating a modeling compcard, to planning proper photoshoots, and mailing photos to agencies, and putting together a portfolio. Not to mention knowing how to pose, and how to manage the business and understand the facets involved. So here are some tips for a shorter girl:

1. One modeling agency is not the key to an aspiring new model. Unlike fashion, a commercial print model can freelance with many agencies at once and should, because unlike fashion you will not be given the type of hands on attention and you might expect, and you might still be waiting for the phone to ring. This is why more than one agency is a good idea. Especially if you want to explore TV commercials or opportunities in films and TV shows.

A commercial print model is not only different in size than a fashion model, but also within the expectations of what working with the agency is like.

Many shorter models are commercial print models. Print modeling agencies book models for tv, ad campaigns, music videos, print ads for all types of products, but not fashion products.

2. These agencies work with many models. Unlike a fashion agency where there may only be like 30 girls on the modeling agency roster and maybe 10 working constantly, for commercial print there could be 100 or more models working with the agency.

In NYC, Commercial Print modeling agencies such as Cunningham Escott, FFT Models, Flaunt Models, Parts models, and others (see the side of myblog for others), work with models on a freelance bases. It means you are not expected to ONLY work with these agencies but you are free to work with other agencies as well, and you have to be careful not to conflict the days you are booked with other agencies' jobs.

Think of a freelance writer, you might get writing gigs from different publications, same with commercial print models, you might get booked for modeling jobs from different agencies.

Yet of course, you don't want to get booked a job and then have another agency book you a job on the same day and time. If this happens, you should go with the agency that called you first.

But a main misconception is that a model works with one agency and that agency does all the work and the model just looks pretty and gets directed like a rag doll....just so not true for a commercial print model. A new model should be working with many agencies, and it is normal for her to have a compcard and mail it to many until she gets a few interested and she should.

One agency is not the trick for a new commercial print model. Until you have an established portfolio it is very hard to rely on one agency to book you constant work. And there is no need to sign exclusive with a modeling agency until you have an established portfolio and you seek out more serious hands-on representation.

A commercial print model should not sign a contract with an agency and a legit commercial print modeling agency will not ask you to,- and you should not be forced to use the agency photographer and should not pay for a compcard through the agency, just use www.compcard.com or a printing place in your area (there is a list of other printing sources on my blog as well, or google modeling compcards).
Some scamming modeling agencies rip girls off with this comp card printing situation big time!

I make all my compcards myself. And to get the agencies I work with I have mailed them, over and over, until the card worked and I heard from them. No open call, no discovery at the mall. Me. I mailed my photo myself. The comp card I made. It can take practice to get the right shots you need that a commercial print modeling agency wants to see and I will share more on that soon. Being a model is not something that just happens because you are pretty...or a certain height.

But if you are shorter you have to be confident enough to handle the rejection, maintain the hands on approach, and keep trying.

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